Iron Dragon Training – Brand Identity

Iron Dragon Training is a martial arts school that focuses on defending yourself and protection with a tagline—”Face Your Fears.” Escaping the evident and overused symbology of martial arts, the logo for this self-defense training features a minimalistic and simple, built with curved lines and sharp points. It creates a unique and abstract dragon that perfectly resonates with the name. The solid typography and bold colors make this branding design powerful and the appeal of a broad audience—men, women, and kids!